Fundamental exposure to management of intellectual property rights.

Focused on best practice: what is essential, what is advisable, and what are the pit-falls to be avoided.

Speaker:
Dr. Anna Fong
Adjunct Assistant Professor, NUS
Head of IP Consulting and Services, Questel, APAC

Dr. Anna Fong is an IP consultant, researcher and Adjunct A/P in IP management and technology forecasting. She frequently advises government, corporates and start-ups on IP management and commercialisation matters and is an advocate of using patent mapping for technology insights. Much of her work has been in the IP commercialisation space, both in carrot- and stick-licensing. She has helped companies, academic institutions in the region to scout technology in open innovation and commercialise their technology through licensing and collaboration. Her special interest is in IP valuation and has helped some biomedical companies here to obtain trusted IP valuation.