Alternative Business Hacking: How do we blend marketing & accounting to achieve growth hacking?


Alternative Business Hacking Series is the first ever sharing series dedicated to driving business growth by blending marketing with accounting. An event that aims to uncover the secrets behind successful B2B & B2C Marketing strategies along with a strong eye for best accounting strategies. 

Useful for entrepreneurs, founders, marketers on the lookout for self-development, business growth hacking, upskilling, and an unforgettable time with fellow entrepreneurial company!
  • Listen to cutting edge strategic sessions from the three industry leaders regarding - 2 dedicated topics – B2B/B2C Growth Marketing Practices & Best of Business Accounting Practices!
  • Overcome your challenges - our programme reflects the key challenges organisations that most companies face regularly. Topics covered in the sharing includes:  B2B Marketing Strategies, Content Marketing, Search Marketing, Social Media Marketing, Issuing Employee Stock Options Best Practices, Business Due Diligence & Best Taxation Practices!
  • Network with your peers by joining an audience filled with your fellow entrepreneurs or business marketers!
  • 4.30 pm – 5.00 pm - Registration
  • 5.00 pm – 5.20 pm - B2B & B2C Growth Marketing Practices
  • 5.20 pm – 5.40 pm - Best of Business Accounting Practices
  • 5.40 pm – 6.00 pm - Q&A
  • 6.00 pm – 6.30 pm - Networking Teabreak
Register here:


1. Saravanan Pannir Selvam
Nominee Director, Chartwoods Associate

Saravanan is a qualified Chartered Accountant of Singapore (ISCA) After graduating from Nanyang Business School he spent 4 successful years at Ernst and Young where he gained a great experience in the Assurance and Transactions Advisory Service working with various corporate and private equity firms. He was also the 2018 winner of Ernst and Young Building a Better Working World Award.

His Passion for financial literacy and working with individuals resulted in moving to St James’s Place Wealth Management Asia. As a consultant at St James’s Place, Saravanan works under the practice of Matthew Baer where the team aims to educate successful professionals, inspiring entrepreneurs and leading families on long-term perspective on investing, structuring and safeguarding assets and assisting to preserve and grow clients’ wealth.

Saravanan also provides accounting and corporate secretarial services to start ups and SME's via Chartswood Associates which is a leading accounting enterprise focused at helping entrepreneurs and start-ups navigate the complexity of the regulatory landscape in Singapore.

Outside of work Saravanan has been actively involved in community work for a long time. Part of his portfolio encompasses volunteering as an Assistant Treasurer at the Singapore Indian Education Trust where he provides pro bono accounting services to the trust. He also serves on the Hindu Endowment Board, where he volunteers as a Temple Coordinator for the Project Bhakti programme – a community outreach programme for youths by youths. Saravanan is the youngest member selected to sit on the Hindu Studies Committee to navigate the direction of Project Bhakti.
Speaker Bio:

2. Stanley Kan
Co-Founder of DGZ Asia & Seconds Media; Business Advisor to X10 Media, Alto Marketing, Touch Of Fame

Stanley is a serial entrepreneur, who presently runs and advise 5 Marketing & PR agencies, and he has over 7  years of experience In the realm of marketing, brand, lead generation and sales innovation.
He specializes in the art of sales and marketing engagement, particularly with Marketing Heads & CEOs ranging from SMEs, Conglomerates like GIC, Oki Data, Posco Daewoo, Panasonic, Sephora, Ferrari, Amway etc.
Stanley has grown businesses in markets across countries in APAC region as well as assisted numerous clients in advising how marketing & technology can scale businesses.
Stanley is also affiliated with an alliance of Digital Agencies internationally, and will be supported by a global team in the execution of the Digital Marketing Campaign in any part of the world.
In his free time, Stanley believes in nurturing the next generation talents, as such as volunteers his time by serving as an Advisor in SMU to students keen to learn industrial skillsets.

3. Muhammed Sadiq
Director, Onpoint Consulting Pte Ltd

Sadiq runs Onpoint Consulting, and is an all rounded consultant with experience in helping companies navigate high level challenges in areas such as corporate taxation, corporate grant as well as the various core tenets of business due diligence. 


Nature of Event



Monday, 23 September 2019


04:45 PM - 06:30 PM


NUS Enterprise@Singapore Science Park, 83 Science Park Drive, #02-03, S

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